The old camera pays for the new one.

Trade-in software for specialty retail: your customers trade in their old device for a new one, in the webshop, at checkout or in store.

Your shopStep 2 of 4

Sony Alpha 7 II

Condition B, very good

How would you like to use the value?

Credit for your new device

$396

Choose a new device

Used by specialty retailers in North America, Australia, Switzerland, Germany, Denmark and Norway

  • Calumet
  • Foto.no
  • Photo Vision Zumstein
  • Goecker
  • Camera House
more trade-ins with the online channel
2×
less effort in processing
50%
of buybacks are trade-ins or store credit
60%

How a trade‑in works. From the old device to the next sale.

From the offer back into your sales: five steps in one order.

  1. Offer

    In the webshop, at checkout or in store. A few questions on the condition, then the instant offer is there.

    More on the offer
    Webshop: the customer searches for their device
  2. Direct trade-in

    Your customer picks the new product and pays only the difference, with a 10% trade-in bonus. Anyone who does not trade in directly gets paid out.

    More on settlement
    Webshop: trade-in for a new product with trade-in bonus
  3. Shipping or drop-off

    With the shipping label of your logistics partner, or your customer brings the item to a store.

    More on shipping
    Download PDF
  4. Inspection

    Your team inspects in the employee portal. If the condition differs, a counteroffer goes out automatically.

    More on inspection
    Employee portal: order ready for inspection
  5. Back into your sales

    Print the label, new article number, and the buyback and the sale are booked in the ERP.

    More on integration
    Employee portal: overview of offers

Step 1in your customer’s webshop

Everything a trade-in needs.
In one system.

Trade-in brings your customers back to your store. Loopia makes it simple in the webshop, in store and in your ERP.

Trade-in, not just buyback.

Loopia does both: classic buyback and trade-in. With a trade-in, the old device becomes credit for the new one. The money stays with you, and the next sale is already made.

Live in your webshop in 10 minutes.

Add a short script. Buyback page, product page and checkout work right away.

  • Add the script to your shop
  • Apply your logo and colors
  • Live in webshop and checkout

Connected to your ERP.

Buybacks, credits and resales are booked directly. Our team knows the pitfalls from many projects.

Booked straight into

SAP Microsoft Dynamics 365 Business Central Oracle NetSuite

Plus Oracle Fusion, Infor, Sage, Odoo and 9 more systems

Fair buyback prices in one click.

The pricing AI suggests prices from current market data. You set margins, bonuses and deductions centrally. You have the final say.

Sony Alpha 7 IVAI suggestion, example

Market prices from $1,180 to $1,340

A$1,250 B$1,150 C$975

A photo is enough. The AI recognizes the model.

Your customer or your team takes a photo of the item. Product recognition finds it in the catalog, and the pricing AI suggests the price.

Found on Google and in AI search.

Your trade-in pages are prepared for search engines and AI answers. Someone searching “trade in my camera” lands on your site.

Try it yourself.

Pick a camera and its condition, then a new product from the shop. You see the 10% trade-in bonus and what your customer still pays.

In your shop, with your colors and your prices.

More on photo and video retail
trade-in.your-photostore.com
Your photo store Trade-in

Which camera or lens do you have?

Not sure which model it is?
Take a photo

AI recognizes the device in the photo and suggests the matching model. Available in your shop, not in this demo.

Find it step by step

A few simple questions about brand, type and size lead to the right model. Available in your shop, not in this demo.

This is a preview and a slimmed-down version of the Loopia trade-in. Prices are examples. In the live solution your customers also get emails, tracking, ID checks and the full product catalog.

Retailers who already offer trade-in.

“Loopia’s solution has significantly simplified our trade-in and buyback processes.”
Philip Bauer, COO, Calumet
“Thanks to the online Trade-In channel, we are accessible to our customers around the clock.”
Mario WüestCEO, Photo Vision Zumstein
“The setup was clearly structured and collaborative, with close alignment between our teams at every step.”
Ulrik Spedtsberg PoulsenCMO, Goecker

Trade-in for photo and video retail

Loopia Marketplace

Sell pre-owned goods under your own brand.

Your own marketplace for pre-owned goods and auctions. For thrift stores, public auction offices and retailers with several stores. One photo is enough, and the AI writes the listing.

Marketplace of Veloplus
  • Auction, 6 bids

    Carbon road bike, size M

    Winterthur ZH

    CHF 1,240

    Current bid

  • Folding bike with rack

    Bern BE

    CHF 985

    Fixed price

  • Store

    Rotor Aldhu crankset with power meter

    Zurich store

    CHF 640

    Inspected by the store

“Challenges were solved efficiently, and the platform was ready to launch in no time.”
Dominique Metz, CEO Veloplus

Frequently asked questions

What is Loopia?

Loopia is trade-in and buyback software for specialty retailers, made in Zurich, Switzerland. Customers trade in used products in the webshop, at checkout or in store and pay only the difference for the new one. With Loopia Marketplace, retailers and thrift stores also run their own marketplaces and auctions. Retailers in North America, Australia, Switzerland, Germany, Denmark and Norway use Loopia, Calumet and Photo Vision Zumstein among them.

Do customers have to trade in for a new product?

No, but it pays off for both sides. A customer who trades in directly gets the trade-in bonus and pays only the difference. A customer who would rather have money gets paid by bank transfer or takes a voucher or store credit. You decide how high the bonus is.

Can customers see that the software comes from Loopia?

No. Buyback page, offer, emails and customer portal appear in your design, under your domain and with your sender name. For your customers, it is your service.

Is Loopia for the webshop or for the store?

Both. In the webshop, customers trade in on a dedicated buyback page or right in the checkout. In store, your team enters the device in the employee portal and credits it against the new purchase. All trade-ins run in one system.

Where do the buyback prices come from, and who sets them?

If you like, the pricing engine suggests prices based on current market data. You stay in control: you set margins, bonuses and deductions centrally and can set any single price by hand.

What happens if the condition is not as stated?

Your team corrects the condition during the inspection in the employee portal. Loopia calculates the new offer and sends it to the customer as a counteroffer, also for a direct trade-in. The customer accepts or declines it in the customer portal.

How much work is the integration?

In the webshop, the trade-in is often live in about 10 minutes. For the ERP, the effort depends on your interface. Our team knows the typical pitfalls from earlier projects and guides you through the connection to systems such as SAP or Microsoft Dynamics 365 Business Central.

Philipp Glauser
Philipp GlauserCo-Founder

Let’s get to know each other. We show you Loopia live.

Philipp shows you Loopia Trade-In live, online and in store. 30 minutes, with a product from your own range.